All You Need To Know About White-Label Payment Gateway

White-label payment gateways are working for digital payment transformation and they are revolutionizing the payment industry in many ways. Merchants can use them as a customized platform for branding as well as for taking online payments. However, still, some business owners are not very clear about the concept and working strategy of a white-label payment gateway. This blog is an all-inclusive guide to a white-label payment solution.  

What is a white-label payment gateway?

A white-label payment gateway allows merchants to take online payments from customers while customizing the payment pages by adding their brand images. In simple words, a merchant can use a white-label payment gateway not only for online transactions but also as a platform for branding.

How does it work?

The white-label payment gateway works on the concept of providing a branding platform to the merchants along with its traditional services of transferring customer data to banks for transactions. The meaning of word ‘white’ means a platform that belongs to some other company but it has no trademark or brand identity on it. The white space is used by the merchants to place their own brand images or logo picture.

Why should you choose a white-label payment gateway?

For multiple reasons, you can consider a white-label payment gateway. After all, there should be some strong reasons behind its popularity. Below are the reasons that explain the significance of such payment solutions and can convince you why should you choose a white-label payment gateway provider.

You can attain brand recognition

More than 50% of merchants choose white-label solutions because of this one factor. They can use them not only to process their daily transactions but can also to create their identity in the market. When customers pay through such payment gateways, they can see the brand image or logo of a business, and thus it gives an identity and exposure to the merchants. For every merchant, brand recognition is always an important thing and it is great if a business can manage transactions as well as can promote its brand on the same platform. That is why business owners all across the world are really curious to explore the opportunities provided by such payment solution companies.  

PCI-DSS compliance is possible

Due to ignorance, many people have doubts about PCI-DSS compliance but it is absolutely possible and something already available in the market. Every white-solution-providing company is compliant to all the regulatory standards and safety norms. If you don’t believe it, why don’t you talk to one of these payment gateways? gatewayeast.com an online solution provider can answer all your questions in this concern. According to the processing volume of a company, suitable white-label solutions can be attained depending on the certificate and levels assigned by PCI-DSS standards on monthly volume. If you are in doubt, then stop worrying then search online and you will get many payment gateways providing white-label services with compliance with data security standards.

No stress on fraud management

Just like any other low and high-risk payment solution company, a white-label payment gateway is also capable of providing fraud protection. Address verification service, device identification, card verification value, payer authentication, and flagging large transactions are some of the efficient fraud management ways payment gateways use. Whether it is about effective chargeback management or spot suspicious transactions, all tools are working effectively while creating a safety shield around your business transactions. More than half of the frauds are handled by PCI-DSS compliance and the rest is done through a fraud prevention strategy.

Speedy on-page payments

Speedy payments are favorite for customers when it comes to overall payment experience. A white-label payment gateway facilitates swift on-page payments. In fact, you can handle multiple stores with only one account with such a payment solution company. Buyers never like to be redirected to another page or website and experience delays in payments. With white-label services, merchants can enjoy speedy payments and can keep a strong hold on their customer's existing as well as prospective ones. After all, no buyer can tolerate the frustration of waiting for a long time in the fast life of the modern age.

Benefits of a white-label payment gateway

You can literally count the benefits the advantages that a white-label payment gateway offers for your business. Attain faster growth for the business through the following benefits.

Exploit technological advancement

Payment gateways with white-label solutions work on smart technology and they handle everything for the merchants. Whether it is the accounting part, integration with multiple stores, or fraud management, every single thing is handled by the payment gateway company itself. The providers offer simple and easy solutions for integration with Apple and Android devices and thus merchants find it convenient. Customers get a great payment experience and this in turn helps a business attain customer loyalty.

Competitive Pricing

It is quite easy to find solution providers that offer affordable payment solutions to merchants. Wherever is your business in the world, simple and quick online research will show many promising options. If you are looking for the best white-label payment gateway in India or America or anywhere in Europe, you can easily bargain on the cost part. Whether it is about per transaction fee or reserve amount, you can always find payment gateways with decent pricing structures.

Saves time and effort – When a business owner makes efforts to take care of everything single-handedly, his business will surely go down. You will have the team of payment gateway working 24x7 for you on all aspects. Technical issues are handled within a few minutes, you do not even need to contact them. Monitor the daily transactions through a user-friendly dashboard. Get timely analytical reports and take business decisions effectively at the right time that feed the growth of your commercial entity.

Achieve customer satisfaction and trust – White label payment gateways facilitate speedy transactions which keeps the customers happy due to the easy checkout process. A business can hold its customers for a very long time through a good payment experience. According to research around 75% of buyers consider good customer experience equivalent to good payment experience. Commercial entities that keep their customers happy, always win their trust and grow stronger in the market.

No technical skill required – If you are among the merchants who think that it is vital to learn some technical skills to handle such a payment gateway, then you are wrong. Just like any other payment solution, you can easily learn in a jiffy about the functioning of a white-solution gateway. Besides, a dedicated team is always available to help you in case of any confusion and technical problem. Start-ups where the owner sometimes has less or no knowledge about handling a payment gateway can also learn to coordinate with white-label solutions because it is not rocket science.

Conclusion

The above information about white-label payment gateways should be sufficient to convince you of their significance. The great thing about the white-label solution is that it is a younger version of payment solution technology but its cost is affordable. Now, you can surely decide and hire such a payment solution company and can take your business growth to the next level. Why wait, just start the online search now and explore the new-age solutions offered by the payment industry.